PowerBait® MaxScent The General
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture...
$8.99
Rapala Balsa Xtreme (BX) Brat Squarebill
Badly behaved and always looking for a fight, the BX® Brat is one tough little cookie. Balsa inner core with an armor coating of rugged copolymer, it is the most...
$10.49
Rapala Balsa Xtreme (BX) Mid Brat Squarebill
Badly behaved and always looking for a fight, the BX® Mid Brat is one tough little cookie. Balsa inner core with an armor coating of rugged copolymer, it is the...
$10.49
Rapala CrushCity Bronco Bug
The most unique offering in the CrushCity™ lineup, the Bronco Bug™ offers a body with actions that most bass haven’t seen before. Double-sided ribs allow the angler to rig either...
$6.99
Rapala CrushCity Cleanup Craw
Like all CrushCity™ baits, the Cleanup Craw™ was crafted from the mind of Jacob Wheeler to make his dream craw bait. At 3.5 inches long, the Cleanup Craw™ is the...
$6.99
Rapala CrushCity Freeloader
The Freeloader™ is the bait you want trailing along for the ride on your spinnerbait, vibrating jig or scrounger. Belly and top hook slots help in rigging the bait straight...
$6.49
Rapala CrushCity Hedgehog
When faced with conditions that favor a small profile with a greater impact the HedgeHog™ steps forward to tackle the challenge.
$7.19
Rapala CrushCity Mayor
To lead CrushCity™, you need to be dependable, adaptable and fearless, which is why the The Mayor™ is the perfect candidate to crush big bass. The Mayor™ is a swimbait...
$6.49 - $6.99
Rapala CrushCity Mooch Minnow
The Mooch Minnow™ combines the best features of both a minnow-style bait and swimbait and seamlessly transitions from a jig head to a drop shot rig. Whether shaken, reeled, or...
$6.19
Rapala CrushCity Ned BLT
Sometimes in bass fishing, less is more, that’s exactly where the tasty Ned BLT™ comes in. TPE material is extremely durable and allows bait to float. Tapered, ribbed tail gives...
$6.49
Rapala CrushCity Pigstick
The Pigstick™ has a captivating shimmy as it descends invites bass to join in the game enticing them to come play fetch.
$6.99
Rapala DT (Dives-To) Series Crankbait
The DT® (Dives-To) series of crankbaits, dive fast to a preset depth and stay in the “strike zone” longer than any than other crankbait on the market. Made from the...
$9.49 - $10.79
Rapala Glass Shad Rap
Molded high-impact plastic with holographic foil insert allows the chameleon-like Glass Shad Rap® to pick up the color of its surroundings and bounce the same color back in an iridescent...
$7.99
Rapala Gold Miner 30
The Gold Miner quickly dives to depths of 30 feet. Made from durable plastic construction, the Gold Miner features a distinct rattle and a wide tail action to entice fish...
$12.99
Rapala Husky Jerk Bait
Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural...
$7.99
Rapala Jointed Shad Rap
Wide swimming jointed action with a loud rhythmic rattle mimics and exaggerates the action of a wounded baitfish. Suspending on pause just like the real thing, it is just too...
$7.99
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