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Incorporating the familiar profile and irresistible action found in the hugely popular Finesse TRD™, the upsized Big TRD draws even more attention to help trigger even bigger bites. Designed to...
$4.99 $4.99


DESCRIPTIONBuoyant enough to float a standard 5/0 EWG hook, the 4-inch GOAT ToadZ features a wide, bulky body and streamlined profile which combine to greatly enhance castability. The customized cupped...
$4.99 $4.99


DESCRIPTIONSleek, simple and unceasingly active, the SMH WormZ mirrors what designed Brian 'B.Lat' Latimer calls that classic Coke-bottle shape. Sculpted for subtle yet unstoppable underwater movement, the SMH WormZ starts...
$5.99 $5.99


A natural enticement for bass in goby-rich environments, the new 2.4-inch TRD GobyZ reinforces Z-Man’s trendsetting finesse bait lineup with a surprisingly adaptable shape. Poured with extra malleable 10X Tough...
$4.99 $4.99


The standard grub profile just got a major upgrade with this 2.5” curly tail that features a deeply ribbed body and quad cut tail that combine to create an incredibly...
$4.99 $4.99

ZMAN LarvaZ™

This 1.75” invertebrate imitation features bulging eyes, a broad ribbed body, wispy legs, and a thin segmented tail that undulates seductively and draws in panfish, trout, bass, and other species...
$4.99 $4.99

ZMAN ChatterBait® Mini

Perfect for smaller bodies of water or when a little bit of finesse is in order, this scaled down ChatterBait® model offers the same erratic action of the Original but...
$4.79 $4.79

ZMAN ChatterBait® Elite EVO™

Always at the apex of bladed bass jigs, Z-Man has renewed its frontrunner status once again with the fully empowered ChatterBait Elite EVO. Constructed with upgrades to the max, the...
$9.99 $9.99

Berkley PowerBait® The Champ Swimmer

Designed by two time Bassmaster Classic® winner Jordan Lee, the Berkley® PowerBait® The Champ Swimmer features a lifelike profile and high-definition colors that mimic real bait. Proven deadly on bass...
$8.99 $8.99

Berkley PowerBait® The Champ Craw

Designed by two time Bassmaster Classic® winner Jordan Lee, the Berkley® PowerBait® The Champ Craw features a lifelike profile and high-definition colors that mimic real bait. Its large claws float...
$7.99 $7.99


Crafted for versatility with the power to thump and vibrate at all retrieve speeds, the new Z-Man GOAT series baits sport twin action tails with the same unique curved paddle...
$5.49 $5.49


An original, ‘self-walking’ topwater lure, Z-Man’s 5-inch HellraiZer slashes, sputters and carves the surface unlike anything you’ve seen before. Designed by ChatterBait inventor Ron Davis, the HellraiZer is power-driven by...
$14.99 $14.99
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A valuable combination of refined energy, unpredictable action and visual stealth, the new Z-Man JackHammer StealthBlade adds an exciting new chapter to the book of the bladed jig. The driving...
$15.99 $15.99

Berkley SquareBull Crankbait

Berkley® paired its world-class bait design engineers with a team of pro-anglers, which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture...
$8.99 $8.99

Berkley Frittside™ Crankbait

Another take on a classic bait design with legendary crankbait angler and designer David Fritts. The Berkley® Frittside crankbait features the same proven action that won David Fritts the Bassmaster...
$10.99 $10.99

Berkley PowerBait® MaxScent The General

The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture...
$8.99 $8.99

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